About the Company

Legacy Innovation Group is a world-leading strategic innovation consulting firm. We help companies tackle their biggest and most pressing growth challenges. And become relentless innovators. We do the first by leveraging innovation to connect businesses and their markets at entirely new levels. Whether it's through radically reimagined business models, or products and services that get at real customer needs and motivations, the end result is the same... a new – or reinvented – business delivering a fresh new brand experience capable of compelling markets to act. We do the second by leading organizations in redefining their strategies, their cultures, their structures, and their processes to become fully–integrated and systemically–managed engines of innovation. We understand that no one piece of the "innovation ecosystem" in isolation is going to allow an organization to become a relentless innovator. It requires the holistic integration of a broad range of innovation practices, all of which must be brought together by a culture that's committed to relevance, and through an overarching architecture that allows them to work in harmony. We are among only a handful of firms who know how to do this well. We accomplish our work through a broad portfolio of services that each relate to key facets of strategic innovation and innovation–driven business growth.

Our Services

We offer a broad suite of services relating to Strategic Innovation & Growth. These are divided into three practice areas — Discovery / Design / Management. Each brings certain aspects of strategic innovation to bear on a particular challenge. DISCOVERY - Insights Research / Market Profiling / Opportunity Scouting DESIGN - Product Design / Service Design / Experience Design / Business Model Design / Go-To-Market Strategy / Brand Strategy STRATEGY CONSULTING - Growth & Innovation Strategy / Scenario Planning & Stress Testing / Portfolio Alignment / Technology Advising / Corporate Venturing / Capital Introduction / Market Scouting / Technology Scouting / Venture Scouting PROCESS CONSULTING - Corporate Innovation / Innovation Management / Incubators & Accelerators / Portfolio Management / Open Innovation / Intrapreneurship / Workplace Experience / Innovation Labs TRAINING - Growth Strategy / Corporate Innovation & Innovation Management / Workplace Experience / Applied Design Thinking / Innovation-Driven NPD / Business Model Innovation / Startups & Entrepreneurship WORKSHOPS - Innovation Workshops / Executive Strategy Lab / Business Model Expedition / Strategic Inquiry / Moonwalks

Advisory type

Consulting, Advertising, Sales, Marketing & PR, Design & Multimedia

Service line

Innovation, Strategy, Branding, Design & Identity, Market Research, Strategy and Consulting for Marketing, Engineering & Technical Design, Industrial Design, Product Design & Development

Offices

Grand Rapids, Michigan, USA, Dubai, UAE