Caitlin Grabowski

My Services

I am a freelance consultant that has worked with start-ups based in Chicago, IL for the last 7 years. My background is in healthcare tech (referral management, tissue/implant tracking, analytics, EMR), healthcare equipment sales, and venture capital. I specialize in creating sales, marketing, and social media playbooks for clients as well as setting up CRMs and building out company sales processes. Please reach out if you would like to learn more or see how we could collaborate.

Advisory type

Consulting, Advertising, Sales, Marketing & PR, Writing & Translation

Service line

Marketing & Sales, Operations, Strategy, Analytics & Measurement, Analytics & Measurement Online, Business to Business Marketing, Content Marketing, Customer Acquisition, Digital Marketing, Digital Strategy, Email Marketing, Content Writing, Copywriting, Creative Writing, Ghostwriting, Journalism, Resume Writing, Social Media Writing

Expertise

Business Development Sales Operations Content Creation Copy Writing Management Coaching Management Consulting Business Process Improvement Strategy & Management Consulting Marketing Management

Industry Specialization

Apparel & Accessoires, Consumer Products, Healthcare, Software

Previous Employers

Business Development Representative at US Med-Equip Dec 2021 - Oct 2022 -Directed, opened and produced a hospital partner pipeline for the greater Chicagoland, MKE, and Madison areas for rentals, sales, and services of movable medical equipment with no prior contracts -Managed a team of 6 -Averaged 443% to goal/month in my first year -100% to goal for rental equipment by August 2022 Senior Account Executive at Cerner CORPORATION Oct 2020 - Dec 2021 -Sole contributor for "Fibroblast's" acquisition referral management software -Presented up to 8 different population health management solutions at a time to clients in the USA and internationally -Served as a domain and industry expert for both HealtheReferrals and HealtheAnalytics solutions Business Development Representitive at Fibroblast Jun 2019 - Oct 2020 -Edited and assisted in restructuring the entire sales process in partnership with CEO and VP of Marketing -Solely created and increased all marketing content for 2020 by 250% -79 meetings with potential clients held from Q3 2019- Q3 2020 Associate at Phase2 health Feb 2019 - Jun 2019 -Responsible for sourcing new deals for the firm while supporting the ventures already in the works. -Focused on lead sourcing new ventures and working on branding and company building for ventures already invested in -Retained client job candidates for companies we invested in Account Executive at Champion Healthcare Nov 2017 - Feb 2019 -Averaged $32,000 per SQL -47% growth in new opportunities in 2018

College / University Degrees

Bachelor

university of iowa